Aside from running a sportsbook through a reputable pay per head service provider, you can also earn a lot as a gambling affiliate. The dynamics are quite different, however, and so is the manner in which you earn. As a bookie, you earn from the net revenue you have after payouts. As an affiliate, you earn a commission from the people you refer to a gambling site. How much can you earn as a gambling affiliate then?
The potential earnings as a gambling affiliate can vary significantly depending on several factors. This includes the affiliate program you join, as well as the amount of traffic and conversions you generate. In addition, the commission structure, and the type of gambling activities promoted matter as well. You can learn the specifics with these sportsbook marketing services.
How Much Can You Earn as a Gambling Affiliate?
In general, gambling affiliates earn revenue through various commission models. The most common is revenue shares. Here, affiliates receive a percentage of the net revenue. This is generated by the referred players they bring into the gambling platform. This percentage can range from around 20% to 50% or more, depending on the agreement with the affiliate program.
You can also earn through what is called Cost Per Acquisition (CPA). With this method, affiliates earn a one-time fixed payment for each player they refer. There are conditions set for this, such as making a qualifying deposit or meeting a minimum wagering requirement. Meanwhile, some affiliate programs combine both revenue share and CPA models.
The actual earnings can vary widely based on factors. One of which is the quality and size of your audience. Then you also have the conversion rate of your traffic. You also need to look at the average player value, and the specific commission rates offered by the affiliate program. It’s a popular option for many to get information from gambling news websites and report them on their own blogs or social media accounts. The more content you can share, the wider your potential customer base is as an affiliate.